Referral Marketing for Home Improvement Contractors In these tough economic times, it is imperative that home improvement contractors implement a fully-functioning referral marketing strategy. If they dont, they are potentially losing thousands (or hundreds of thousands) of dollars in sales and profits. If designed and executed properly, this referral marketing system will help home improvement contractors: Attract a steady flow of ready and willing customers for your most profitable services; Give your business an UNFAIR ADVANTAGE by locking-out your competition from the best customers and the most profitable markets; Build your image as THE authoritative home improvement expert in your…